Product Launches

We won the business by telling Virgin our objective would be that we would help them sell more airline seats. Everyone else told them their objective was to throw a great party. To us, the success of an event is measured by how much you sell, not by the quality of the champagne you serve.

It needs to be more than entertaining.
Whether it’s a new product launch, or celebrating a major corporate milestone, Unlimited will make sure your big event is linked to your brand and is designed to sell your product. Remember we’re always guided by your specific requirements and design every event as a unique brand experience. Not forgetting it has to be fun too.

With Virgin Atlantic, we showed we understood their brand. We don’t do just parties. As we said before, any fool can do that. We are all about reinforcing brand values. And if we can do it for Virgin Atlantic, we can do it for you.

After coordinating the arrival of Sir Richard Branson with an entourage of 200 of his closest friends and key international media personalities to launch Virgin Atlantic in 2004, they wrote us a nice letter.

“We can confidently say that Unlimited were integral in making the Virgin Atlantic Sydney inaugural event the most successful in Virgin Atlantic History.”